At 2GO Advisory Group, we’re constantly exploring what real innovation looks like in professional services—and it’s not what most people think.
In this conversation with Laney Silverman, our partner Margaret Abeles, MBA shares a powerful perspective shaped by her experience as a former Chief Strategy Officer: innovation isn’t about chasing the latest AI or tools. It’s about clarity, focus, and intentional strategy.
From defining your firm’s unique story to aligning your revenue mix and leading meaningful change, Margaret breaks down what actually drives sustainable growth in today’s legal landscape.